Happy Users
Driving strategic UX for broadband renewal experience, prioritizing user-centered design and accessibility, significantly improving efficiency for a vast customer base.
Elevated user satisfaction by leading impactful design initiatives, notably improving the company’s product functionality and user interface.
Began my journey in product design, focusing on user research and prototyping. Collaborated with cross-functional teams to deliver intuitive.
Grido is a dynamic corporate entity that prides itself on delivering innovative, world-class solutions to…
Grido is a dynamic corporate entity that prides itself on delivering innovative, world-class solutions to…
Grido is a dynamic corporate entity that prides itself on delivering innovative, world-class solutions to…
My design process is a structured, user-centered journey that begins with a deep dive into understanding the project's goals and the user's needs thorough research, including user interviews and competitive analysis. I then synthesize these findings to define the problem space, creating user personas and flows to guide the design. I move into ideation, sketching, and wireframing, followed by interactive prototyping to test and validate design decisions. Usability testing is crucial, and I iterate based on the feedback received. Finally, I collaborate closely with developers to ensure seamless implementation, providing detailed specifications and style guides. Post-launch, I monitor user behavior and iterate to continuously optimize the experience.
My toolkit is versatile and adapts to project requirements. For design, I primarily use Figma, Adobe XD, and Sketch, leveraging their strengths for interface and visual design. Prototyping is done within Figma, Adobe XD, or with dedicated tools like ProtoPie for more advanced interactions. User research is supported by platforms such as UserTesting, along with traditional methods like online form apps. For collaboration and documentation, I use Jira, Clickup, Confluence, Loop and Notion, ensuring clear communication and organized project management. I am also proficient in Adobe Photoshop and Illustrator for visual asset creation and manipulation. I prioritize staying up-to-date with industry-standard tools and emerging technologies.
Feedback is an integral part of my design process, and I approach it with an open and receptive mindset. I begin by actively listening to and understanding the feedback, asking clarifying questions to ensure I grasp the full context. I then objectively evaluate the feedback, considering its alignment with project goals and user needs. I prioritize feedback based on its impact and feasibility, focusing on addressing the most critical issues first. I meticulously iterate on the designs, documenting all changes and the rationale behind them. Throughout the revision process, I maintain open communication with stakeholders, ensuring alignment and transparency. I believe that constructive feedback is essential for creating exceptional user experiences.