I focus on combining creativity and functionality to deliver solutions that inspire, engage, and elevate your product.
Outstanding Product Design 2024
In the Beginning
From my earliest days, I was a builder, a creator. Lego bricks were my first tools, shaping worlds and objects from my imagination. This transitioned to paper, where I honed my artistic craft, crafting intricate designs by hand. Even before I turned ten, the dream of becoming an engineer was firmly rooted, influencing every aspect of my life. In junior school, I built an electric footmat doorbell, a testament to my early fascination with practical innovation. This passion led me to pursue mechanical engineering in university, but design remained a constant undercurrent, always pulling me back.
My design journey began with graphics on PowerPoint, evolving into mastery of CorelDraw, Photoshop, and other Adobe tools during my university years. I also explored web design, building sites with WordPress and Wix since 2016/17. The digital realm was always calling.
Betting on Myself
In early 2018, my path into frontend development, diving into HTML, CSS, and JavaScript, unexpectedly unveiled the world of UI/UX. This discovery sparked a deep curiosity, and I began to dedicate my time to understanding user-centered design principles. I saw the potential to create truly impactful digital experiences. Recognizing this passion, my employer at the time gave me an opportunity to demonstrate my skills. I developed a proof-of-concept for one of our products, focusing on improving its user experience. This initiative was met with enthusiasm, and I transitioned into a formal UX role, marking the true beginning of my professional design career.
Driven by a desire to apply my newfound expertise on a larger scale, I transitioned to Africa’s leading e-commerce and logistics company. There, I played an instrumental role in optimizing their last-mile delivery app, significantly enhancing the efficiency and user satisfaction of their logistics operations. Furthermore, by meticulously studying user behavior and identifying untapped revenue opportunities, I designed and conceptualized a new e-commerce app for the company. This project demonstrated my ability to not only improve existing products but also to innovate and create new solutions based on user insights.
Seeking to further expand my experience and impact, I joined one of the UK’s largest telecommunications providers. In this role, I played a key part in shaping the digital experiences of millions of customers, contributing to the development and optimization of their online platforms and services.
My Motivation
I’m driven by the satisfaction of transforming ideas into tangible, user-centered solutions. I find immense fulfillment in taking complex problems and crafting intuitive, impactful experiences. Whether it’s optimizing digital journeys or creating user-friendly interfaces, I’m motivated by the challenge of making technology more accessible and enjoyable for everyone. Seeing the positive impact of my designs on user satisfaction and business success fuels my passion and inspires me to continue pushing the boundaries of user experience.
Mentorship
Gallery
Clear Answers to your Questions.
1. What is your design process?
My design process is a structured, user-centered journey that begins with a deep dive into understanding the project's goals and the user's needs thorough research, including user interviews and competitive analysis. I then synthesize these findings to define the problem space, creating user personas and flows to guide the design. I move into ideation, sketching, and wireframing, followed by interactive prototyping to test and validate design decisions. Usability testing is crucial, and I iterate based on the feedback received. Finally, I collaborate closely with developers to ensure seamless implementation, providing detailed specifications and style guides. Post-launch, I monitor user behavior and iterate to continuously optimize the experience.
2. What tools and software do you use?
My toolkit is versatile and adapts to project requirements. For design, I primarily use Figma, Adobe XD, and Sketch, leveraging their strengths for interface and visual design. Prototyping is done within Figma, Adobe XD, or with dedicated tools like ProtoPie for more advanced interactions. User research is supported by platforms such as UserTesting, along with traditional methods like online form apps. For collaboration and documentation, I use Jira, Clickup, Confluence, Loop and Notion, ensuring clear communication and organized project management. I am also proficient in Adobe Photoshop and Illustrator for visual asset creation and manipulation. I prioritize staying up-to-date with industry-standard tools and emerging technologies.
3. How do you handle feedback and revisions?
Feedback is an integral part of my design process, and I approach it with an open and receptive mindset. I begin by actively listening to and understanding the feedback, asking clarifying questions to ensure I grasp the full context. I then objectively evaluate the feedback, considering its alignment with project goals and user needs. I prioritize feedback based on its impact and feasibility, focusing on addressing the most critical issues first. I meticulously iterate on the designs, documenting all changes and the rationale behind them. Throughout the revision process, I maintain open communication with stakeholders, ensuring alignment and transparency. I believe that constructive feedback is essential for creating exceptional user experiences.